Creating monthly reports and spreadsheets to demonstrate a return on investments (ROI). Ordering and sending new collateral to resellers. Coordinating trade shows and promotional events. Building new web content to use in online marketing campaigns and websites. Building strong channel partnerships to ensure that partners use branded marketing materials.

That’s a standard checklist of the regular marketing tasks that a busy channel marketing manager is expected to fulfill. Quickly, efficiently, maximizing their time and budget, expectations are high and the time a channel marketing manager has to devote to channel management is always increasing.

Using the power of marketing automation, the Ethofy^® Inspired Marketing^™ solution changes the way that marketers market. Instead of spending time managing tasks, marketing managers can easily and efficiently manage their day-to-day marketing activities and find the metrics they need to analyze the success of their campaigns leaving more time to do what they do best - market.

It's a solution that uses the speed and efficiency of marketing automation – developed and powered by Ethofy.

Partner Experience: Build a branded online portal for your partners

See the Partner Experience module

Content Syndicator: Add and update digital content

See the Content Syndicator module

Collateral Customizer: Create co-branding opportunities

See the Collateral Customizer module

Partner Store: Build a catalog of promotional items

See the Partner Store module

Client Administration Portal: View and manage your portal

See the Client Administration Portal module

Reports: View usage statistics and metrics

See the Reports module

Microsoft OEM Partner success story: Learn how Microsoft delivered marketing value and savings to the USOEM channel

Download the success story PDF

Toshiba Dealer Program success story: Read about Toshiba TSD’s success using the Inspired Marketing solution

Download the success story PDF