Marketing automation is changing the way marketers market by delivering maximum results with less time invested in resource management.

The Ethofy^® Inspired Marketing™ solution delivers a comprehensive set of tools and web portals that map to key marketing tasks. Channel marketing managers can use the solution to manage sales materials and web content, distribute marketing resources effortlessly and review online usage statistics. The solution delivers greater visibility into the materials that work in the resale channel.

Marketing automation is also fueling innovation –by streamlining marketing activities into an online marketing portal, marketing efforts are easier. Instead of spending valuable time distributing materials and handling day-to-day marketing tasks, marketing managers can spend more time creating innovative new campaigns. More time to innovate takes marketing to a new level – that’s not just marketing, it’s inspired marketing.